The Twitter application is seen on a digital device April 25, 2022, in San Diego. (GREGORY BULL / AP)
Twitter will roll out verified gold and gray check marks as it relaunches the coveted blue check service next Friday, Chief Executive Officer Elon Musk said in a tweet, after holding off the rollout earlier this week.
The company had paused its recently announced $8 blue check subscription service as fake accounts mushroomed, and had said the sought-after blue check subscription service will be relaunched on Nov 29
"Gold check for companies, gray check for governments, blue for individuals (celebrities or not). Painful, but necessary," Musk said in a tweet.
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All verified accounts will be manually authenticated before the check is activated, Musk said.
"Individuals can have a secondary tiny logo to show they belong to an organization if verified as such by that organization," Musk said in another tweet, adding that he will give a longer explanation next week.
The company had paused its recently announced $8 blue check subscription service as fake accounts mushroomed, and had said the sought-after blue check subscription service will be relaunched on Nov 29.
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The blue check mark was previously reserved for verified accounts of politicians, famous personalities, journalists and other public figures.